“Both the attendance and interest were excellent, and judging by the interest in the stand of the Split-Dalmatia County Tourist Board, an enviable number of guests from the American market could visit us this year.”, said the director of the Split – Dalmatia County Tourist Board, Joško Stella. The Americans stay in Split for 7 days in the middle of winter If the day is known in the morning, then Split is another great tourist year. In the heart of winter in January, Split was visited by 10.254 tourists, or 20 percent more than last year’s first month of the year, and the number of overnight stays of 27.792 in January was 14 percent higher than last year. “It’s all more than a great wind in the back, considering the fact that the Americans took seventh place in terms of the number of arrivals last year. They realized 473 thousand overnight stays, or 13 percent more than in previous periods. And that is certainly one of the relevant reasons for our already traditional presence at this extremely important fair. “said Stella. The Split-Dalmatia County Tourist Board is optimistic after an excellent presentation at the New York Times Travel Show held at the end of last month, which brought together 550 exhibitors from 170 countries. “The prize game exceeded all our expectations. The lucky winner was truly overjoyed with the win. She will receive a paid vacation, secured top accommodation, air tickets sponsored by Croatia Airlines in partnership with the Split-Dalmatia County Tourist Board and the Split Tourist Board, while accommodation will be provided by the Sunčani Hvar hotel and the Cornaro hotel in Split. The five remaining lucky ones went home each with a bottle of Kaštela’s prized wine sponsored by the Kaštela Tourist Board. Summarizing our participation, we can say with pleasure that this fair helps us to better position ourselves in the American market. “, Joško Stella told us. The delegation of the Split-Dalmatia County included representatives of Sunčani Hvar, the high-class Split hotel Cornaro Hotel, and people from the Tourist Board of the cities of Split and Kaštela. The number of American tourists visiting this county is growing year by year. According to Stella, the Split-Dalmatia County has become one of the most important destinations for Americans. As part of the presentation, a prize game was organized at the stand, which attracted great interest. This is not surprising, because the prize fund included 14 nights, seven in Sunčani Hvar and seven days in the Cornaro Hotel in Split. This was the third presentation of the Split-Dalmatia County Tourist Board at the fair in New York. The best and most beautiful natural beauties and cultural sights were presented, as well as everything that American guests are most interested in, including the locations where the episodes of the Game of Thrones series were filmed, and the film Mamma Mia. After Stella from New York and his team, reinforced by representatives from the private sector from the Split-Dalmatia County, he also went to Atlanta for a work shop. Other Croatian counties will join them there. The task is clear, they are waiting for presentation, promotion, but also concluding even better deals with American agencies. In addition to guests from neighboring BiH, which were the highest in Split in January (2.727), at the very top in terms of attendance in Split and in January are US citizens who arrived in January 311 and who had 2.163 overnight stays in the city, which is 18 percent more than last year. It is also important to point out that guests from the USA stayed in Split for an average of 7 days in January. During January, a total of 6.247 foreign guests and 4.007 domestic guests visited Split, and the structure of tourist traffic shows that the promotion of Split as an interesting tourist city reaches every corner of the world outside the summer months. All business information from agencies and travel organizers from the USA to Croatia says that it is realistic to expect that tourists from the USA will be the most numerous guests of Split in 2020 as well.